{"product_id":"hoist-roc-it-shoulder-press","title":"Hoist ROC-IT Shoulder Press","description":"\u003cp data-start=\"32\" data-end=\"333\"\u003eThe \u003cstrong data-start=\"36\" data-end=\"67\"\u003eHoist ROC-IT Shoulder Press\u003c\/strong\u003e is a commercial shoulder machine designed to make pressing feel smoother, more natural, and easier on the body. Instead of forcing the user through a stiff fixed path, it uses Hoist’s \u003cstrong data-start=\"252\" data-end=\"279\"\u003eROC-IT rocking movement\u003c\/strong\u003e to follow the body more closely through the exercise.\u003c\/p\u003e\n\u003cp data-start=\"335\" data-end=\"796\"\u003eThe \u003cstrong data-start=\"339\" data-end=\"363\"\u003eneutral grip handles\u003c\/strong\u003e are one of the biggest advantages. They help create a pressing position that can feel more comfortable on the shoulders, especially for users who do not love the feel of a traditional overhead press machine. The movement starts with the handles slightly in front of the body, then rocks back as the press moves overhead. That makes the exercise feel closer to a dumbbell shoulder press while still giving the stability of a machine.\u003c\/p\u003e\n\u003cp data-start=\"798\" data-end=\"1097\"\u003eThis rocking motion also helps keep the arms better aligned with the torso, which can reduce excessive shoulder rotation and help limit lower back arching during the press. The result is a machine that feels more controlled, more comfortable, and more user-friendly across different strength levels.\u003c\/p\u003e\n\u003cp data-start=\"1099\" data-end=\"1433\"\u003eThe \u003cstrong data-start=\"1103\" data-end=\"1133\"\u003eratcheting seat adjustment\u003c\/strong\u003e makes setup quick and simple, and the heavy-duty frame gives the machine the solid, planted feel expected from Hoist commercial equipment. For facilities that want a shoulder press machine that feels better to use without giving up durability, the \u003cstrong data-start=\"1382\" data-end=\"1413\"\u003eHoist ROC-IT Shoulder Press\u003c\/strong\u003e is a strong choice.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1iz91iu\" data-start=\"1435\" data-end=\"1451\"\u003eKey Features\u003c\/h3\u003e\n\u003cul data-start=\"1452\" data-end=\"1808\"\u003e\n\u003cli data-section-id=\"brsynd\" data-start=\"1452\" data-end=\"1504\"\u003eROC-IT rocking movement for a more natural press\u003c\/li\u003e\n\u003cli data-section-id=\"12ecdpg\" data-start=\"1505\" data-end=\"1570\"\u003eNeutral grip handles for a more comfortable shoulder position\u003c\/li\u003e\n\u003cli data-section-id=\"i6cofy\" data-start=\"1571\" data-end=\"1638\"\u003ePress path designed to feel closer to a dumbbell shoulder press\u003c\/li\u003e\n\u003cli data-section-id=\"g09ayp\" data-start=\"1639\" data-end=\"1683\"\u003eHelps reduce excessive shoulder rotation\u003c\/li\u003e\n\u003cli data-section-id=\"k0w5g6\" data-start=\"1684\" data-end=\"1738\"\u003eHelps limit lower back arching during the movement\u003c\/li\u003e\n\u003cli data-section-id=\"1qv20pl\" data-start=\"1739\" data-end=\"1769\"\u003eRatcheting seat adjustment\u003c\/li\u003e\n\u003cli data-section-id=\"11gyyzf\" data-start=\"1770\" data-end=\"1808\"\u003eHeavy-duty commercial construction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"1yl5694\" data-start=\"1810\" data-end=\"1828\"\u003eSpecifications\u003c\/h3\u003e\n\u003cp data-start=\"1830\" data-end=\"1977\"\u003e\u003cstrong data-start=\"1830\" data-end=\"1848\"\u003eProduct Width:\u003c\/strong\u003e 53.50 in\u003cbr data-start=\"1857\" data-end=\"1860\"\u003e\u003cstrong data-start=\"1860\" data-end=\"1879\"\u003eProduct Height:\u003c\/strong\u003e 54.75 in\u003cbr data-start=\"1888\" data-end=\"1891\"\u003e\u003cstrong data-start=\"1891\" data-end=\"1910\"\u003eProduct Length:\u003c\/strong\u003e 66.75 in\u003cbr data-start=\"1919\" data-end=\"1922\"\u003e\u003cstrong data-start=\"1922\" data-end=\"1941\"\u003eMachine Weight:\u003c\/strong\u003e 622 lb\u003cbr data-start=\"1948\" data-end=\"1951\"\u003e\u003cstrong data-start=\"1951\" data-end=\"1968\"\u003eWeight Stack:\u003c\/strong\u003e 338 lb\u003c\/p\u003e","brand":"Uplift Equipment","offers":[{"title":"Default Title","offer_id":53818634993969,"sku":"RE49","price":2499.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0815\/8891\/2433\/files\/83cc577b-12f9-4b55-95ec-93a9d1d2e10a.jpg?v=1776283214","url":"https:\/\/upliftequipment.com\/products\/hoist-roc-it-shoulder-press","provider":"Uplift Equipment","version":"1.0","type":"link"}